What is Gold Standard Collective?

No, the collective is not affiliated with the University in any way. It is a third party created to work with the student-athletes.

Logon to your account and then go to the Account page for instructions.

No, contracts vary based on the specific athlete and the requirements of the contributor and/or activation. Each deal is individually negotiated and agreed upon by the student-athletes. That being said, Gold Standard Collective seeks to provide equal opportunities for both male and female student-athletes.

No, contracts are not exclusive. We want all student-athletes to thrive under NIL and take advantage of every opportunity that comes their way.

While the NCAA does not allow NIL agreements to be predicated on a student-athlete’s continued enrollment at a university, our agreements are limited in time and scope to provide protection for contributor funds in situations where a student-athlete transfers.

Yes, anyone who is a member of the collective can denote what sport and their respective student-athletes contributions will be earmarked for. Supporters can also contact us directly to set up activations with their favorite student-athlete(s).

Gold Standard Collective offers student-athletes near limitless opportunities to engage in NIL activations, including: autograph signings, social media promotions, camps and clinics, charity events, special appearances, commercials, and many more!

Student-athletes cannot enter into deals that promote drugs, pharmaceuticals, political advertising, pornography, gambling or betting, or other opportunities that go against the University's values. Additionally, there must be quid-pro-quo between the athlete and an individual or business. Gold Standard Collective seeks to create a wide range of NIL opportunities for student-athletes that help them grow as young men and women, while also giving supporters an opportunity to interact with student-athletes in unique ways.

Yes – businesses and individuals can request specific NIL deals with athletes. Got to the Contact page to get started.

Gold Standard Collective is not a 501c3 tax exempt entity. As such, contributions to Gold Standard Collective are not tax deductible as a charitable donation. A business may direct that payments for the NIL activations by the student athletes be used to promote the business and/or market the business’ products and services. To learn more, contact us. Under these circumstances a business may be able to deduct these payments and/or payments for a membership to Gold Standard Collective as a business expense. Of course, a business seeking a tax deduction for such payments should consult with it’s tax advisor prior to taking any such deduction. Nothing in this communication is intended to constitute legal or tax advice.

Individuals and businesses interested in giving larger contributions can do so via the “one-time contribution" link on the membership page. Contributions can be specified for specific sports, programs and activations.

Yes, individuals and businesses can make a one-time contribution by ACH/Wire. If you'd like to send an ACH/Wire, please contact: AR@studentathletenil.com

Yes, individuals and businesses can make a one-time contribution by paper check. To make a contribution by check, follow the steps below: 1. Make Checks Payable to: Student Athlete Empowerment 2: Mailing Address: Student Athlete Empowerment 1201 W Peachtree St NW Ste 2625 Attention: #121124 Atlanta, Georgia 30309-3499 3. Send Email: After mailing a check, send an email to: AR@studentathletenil.com listing your Name, Gold Standard Collective, and the Sport where the money is to go.